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iWatch could be a bigger hit than iPad


“We are more confident that Apple will be introducing the iWatch before the holiday season following WWDC’s introduction of HealthKit, recent healthcare hirings, the acquisition of LuxVue Technology, and positive comments from Eddy Cue at the Re/Code Conference,” he wrote. He also suggests that with a projected average retail price of $300, the iWatch could add 1-2 points of earnings per share growth. At this price Milunovich believes that Apple could achieve product margins of around 25% at launch — increasing to the low 30s over several quarters.